UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                 ---------------

                                    FORM 8-K

                                 CURRENT REPORT

                       Pursuant to Section 13 or 15(d) of
                       the Securities Exchange Act of 1934

                Date of Report (Date of earliest event reported):

                                 August 25, 2005

                                 ---------------


                               RENTRAK CORPORATION
               (Exact name of registrant as specified in charter)

                                     Oregon
                 (State or other jurisdiction of incorporation)

      0-15159                                         93-0780536
(Commission File Number)                       (IRS Employer Identification No.)

         One Airport Center
         7700 N.E. Ambassador Place
         Portland, Oregon                                    97220
         (Address of principal executive offices)           (Zip Code)

               Registrant's telephone number, including area code:

                                 (503) 284-7581

      Check the  appropriate  box below if the Form 8-K  filing is  intended  to
simultaneously  satisfy the filing obligation of the registrant under any of the
following provisions:

|_|   Written  communications  pursuant to Rule 425 under the Securities Act (17
      CFR 230.425)

|_|   Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
      240.14a-12)

|_|   Pre-commencement  communications  pursuant  to  Rule  14d-2(b)  under  the
      Exchange Act (17 CFR 240.14d-2(b))

|_|   Pre-commencement  communications  pursuant  to  Rule  13e-4(c)  under  the
      Exchange Act (17 CFR 240.13e-4(c))






ITEM 1.01.  ENTRY INTO A MATERIAL DEFINITIVE AGREEMENT.

At the Annual Meeting of Shareholders of Rentrak Corporation ("Rentrak") held on
August  25,  2005,  Rentrak's  shareholders  approved  the  Rentrak  2005  Stock
Incentive  Plan (the "2005  Plan").  The 2005 Plan will replace  Rentrak's  1997
Non-Officer  Employee Stock Option Plan and its 1997 Equity  Participation  Plan
(the  "Prior  Plans").  Under the 2005  Plan,  Rentrak  may grant  incentive  or
nonqualified stock options, stock appreciation rights, restricted stock or units
with  time-based  vesting,  performance  shares with vesting tied to performance
goals,  and  other  equity-based  awards  to  eligible  participants,  including
Rentrak's officers, other key employees, nonemployee directors of Rentrak or its
subsidiaries,  and certain  consultants.  Up to a total of  1,000,000  shares of
Rentrak  common stock may be issued  pursuant to awards  granted  under the 2005
Plan, subject to adjustment for changes in capitalization.  In addition,  shares
covered by  outstanding  stock options under the Prior Plans that are cancelled,
terminated,  or otherwise  expire without being exercised will become  available
for new grants under the 2005 Plan.

The above summary  description  of the 2005 Plan is qualified in its entirety by
the full text of the 2005 Plan, a copy of which is filed as Exhibit 10.1 to this
report and  incorporated by reference.  A more detailed summary of the 2005 Plan
was also included in Rentrak's  definitive  proxy statement filed under cover of
Schedule 14A with the Securities and Exchange Commission on July 19, 2005.

ITEM 9.01.  FINANCIAL STATEMENTS AND EXHIBITS.

(c) Exhibits:

The following exhibit is filed with this Form 8-K:

10.1  Rentrak Corporation 2005 Stock Incentive Plan.

                                   SIGNATURES

            Pursuant to the requirements of the Securities Exchange Act of 1934,
the  registrant  has duly  caused  this report to be signed on its behalf by the
undersigned thereunto duly authorized.

                                    RENTRAK CORPORATION


Dated:  August 30, 2005             By:  /s/ Mark L. Thoenes
                                         -------------------------------
                                         Mark L. Thoenes
                                         Senior Vice President and
                                          Chief Financial Officer







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