The Leading Multi-Platform Media Company Dedicated to Amplifying Women Voices Partners With Women’s Health Company Ritual on New Branded Podcast
Dear Media, the multi-platform media company with a mission to amplify women’s voices and narratives, announced today the launch of For The Real Body Builders, a new podcast in partnership with Ritual, the women’s health company working to set a new standard in the supplement industry through traceable science and sourcing. Join Ritual founder and CEO Kat Schneider for engaging, informative conversations focusing on the multitude of overlooked moments in women’s health. Airing every Tuesday, the limited series will feature Kat chatting with women who bring real-life and expert experience to everything from periods and trying to conceive to postpartum and perimenopause.
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“I founded Ritual because I believed women deserved transparent information so they could be in control of their own health. That’s why we’ve been oversharing since day one, whether that’s shedding a light on what’s actually in your prenatal or being one of the first brands to help women feel seen when trying to conceive,” said Kat Schneider, Founder & CEO of Ritual. “This is why I am so excited to bring that same spirit of oversharing to this podcast. We believe women’s health deserves more than soundbites and Dear Media is the best partner for us to unpack key life stages with expert guests.”
Ritual is taking its founding mission a step further by bringing audiences into the fold of deeper, longer-form conversations where they can get back to basics and touch on topics that continue to be stigmatized. Each episode is a bit provocative, a little TMI, and exactly the kind of conversation we all need right now.
“Our longstanding partnership with Ritual, which began at the inception of Dear Media, made this new series a natural evolution of our collaboration,” said Paige Port, President of Dear Media. “We’re excited to bring Kat Schneider and Ritual further into the Dear Media family and to leverage our robust production and distribution network to continue developing compelling branded podcasts that resonate deeply with our female audience."
Ritual and Dear Media have cultivated a strong, strategic partnership over the last 6 years, consistently collaborating to elevate women's health conversations and create innovative, purpose-driven media content through multi-channel campaigns. Kat will also appear on Dear Media’s DITL podcast on January 9th.
Dear Media is the leading platform for amplifying women’s voices with original, creative programming. Since launching in 2018, Dear Media has rapidly grown to encompass 80+ shows including Pretty Basic with Alisha Marie and Remi Cruz, Not Skinny But Not Fat with Amanda Hirsch, The Toast with Jackie & Claudia Oshry, SHE MD With Dr. Thaïs Aliabadi, “Dr. A,” and Mary Alice Haney, Girls Gotta Eat With Ashley Hesseltine and Rayna Greenberg, and many more.
ABOUT KAT SCHNEIDER
Kat Schneider is Founder and CEO of Ritual, a women’s health company that is setting a new standard in the supplement industry through traceable science and traceable sourcing. While pregnant and in search of a prenatal she could trust, Katerina took matters into her own hands and founded the company on the belief that better health begins with better ingredients. She has since pioneered a new standard of high-quality vitamins and supplements that are backed by science and the first visible supply chain of its kind. Now as one of few supplement companies to be a Certified B Corporation, Ritual is one of the most trusted brands in the category and has one of the top selling prenatal multivitamins both online and on shelves. Katerina has been honored on Forbes 30 Under 30, EY Entrepreneur of the Year, Inc 100 Female Founders and Marie Claire’s New Guard 50. Prior to founding Ritual, Katerina was a venture partner, managing a portfolio of over 70 tech investments including Spotify, Uber, Dropbox, and Warby Parker. She previously served as Head of Global Innovation at Atom Factory and as Global Lead of Digital Innovation at Universal Music Group.
ABOUT DEAR MEDIA
Dear Media is a multi-platform media company dedicated to amplifying women’s voices and narratives. As one of the most prominent names in women’s media today, Dear Media hosts over 80 podcasts fronted by top-tier talent that focus on health and wellness, parenting, and business and entrepreneurship. With a following of more than 235M across social channels, Dear Media’s podcast slate consists of fan-favorites like “The Toast” with Jackie & Claudia Oshry; “Not Skinny But Not Fat” with Amanda Hirsch; Tay & Taylor Lautner’s “The Squeeze”; and “Girls Gotta Eat” hosted by Ashley Hesseltine and Rayna Greenberg, among others. From concept to editorial, production, distribution, monetization, live and commerce extensions, Dear Media’s 360-degree business model provides shows with unparalleled support. The company was founded in 2018 by Michael Bosstick, who co-created and remains co-host of “The Skinny Confidential Him & Her” podcast alongside his wife Lauryn Bosstick, the creator of the wellness and beauty brand The Skinny Confidential.
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Contacts
Dear Media: DearMedia@ledecompany.com